Merchandising

The products a retail store makes available to its customers are important, but the way those products are merchandised ultimately determines what moves out the door and how quickly it goes. Our merchandisers employ best practice and strategies that consistently motivate customers to spend money.

Our merchandisers service retail customers, primarily supermarkets and convenience shops, according to weekly schedules. Retail customers benefit from several activities that maximize the sale of products:

  • Branding – We produce attractive signage for maximum product appeal.
  • Variety – We ensure products are always available in different sizes, flavours and/or dietary requirements.
  • Product Placement – We collaborate with retail customers to have preferential product placement in high traffic areas and on shelves that offer easier access.
  • Promotions – We plan and execute monthly promotions for new and frequent products. Our promotions are aimed at enhancing customer recognition of products and building customer loyalty.